What motivated you to become a founder?
Owning my own company has been a dream of mine since my early teens. Bringing the idea of BistroBox to life was the perfect opportunity to achieve this.
What is the coolest thing about your job?
The variety that this job offers, as you never know what a day might bring. Also being able to inspire people about our vision is deeply fulfilling.
What are the challenges of your job?
Balancing the need to trouble-shoot and overcome short-term challenges whilst staying focused on the longer term vision for the company.
What do you appreciate about CNB?
CNB’s long-term strategy has enabled us to create a sustainable business. They have been an invaluable sparring partner, especially mastering strategic challenges.
What book would you recommend for a founder?
Stephen Covey: 7 Ways of Highly Effective People – A structured and research-based insight into how to structure the working process as a founder.